Content Writer – Real Estate

Job Overview:

We are seeking a highly skilled and experienced Content Writer with a strong background in writing for the real estate sector. The ideal candidate must have proven experience in creating original, engaging, and high-quality content without relying on AI tools or automated software. The candidate should have a track record of writing for magazines, websites, brochures, blogs, press releases, and marketing campaigns.

This role demands a creative storyteller who understands the pulse of the real estate industry and can translate complex concepts into easy-to-read, compelling content that attracts and engages our audience.

Key Responsibilities:

• Write and develop original real estate content for websites, blogs, social media, brochures, newsletters, magazines, press releases, and other marketing collaterals.
• Research and create market-driven, SEO-friendly content that highlights property features, market insights, lifestyle benefits, and investment opportunities.
• Collaborate with marketing, design, and sales teams to align content with brand messaging and campaign objectives.
• Develop brand-consistent narratives that engage homebuyers, investors, and stakeholders.
• Proofread, edit, and ensure content is error-free, plagiarism-free, and factually accurate.
• Stay updated on real estate market trends, buyer psychology, and industry terminology.

Requirements:

• 3–7 years of proven experience as a Content Writer, specifically in the real estate industry.
• Published work in magazines, real estate portals, corporate websites, or lifestyle publications is mandatory.
• Strong portfolio showcasing creative and industry-relevant content.
• Excellent command over English language, grammar, and vocabulary.
• Ability to write crisp, compelling, and reader-friendly content tailored to different platforms.
• Hands-on experience in creating SEO-optimized content.
• Strong research skills and attention to detail.
• Must be able to work independently without the use of AI or automated writing tools.

Preferred Skills:

• Familiarity with real estate terminologies, trends, and buyer behavior.
• Ability to write both long-form (articles, blogs, magazines) and short-form (ads, captions, headlines) content.
• Experience working with marketing teams, developers, and graphic designers to create holistic campaigns.

Why Join Us?

• Opportunity to work with a dynamic and growing real estate brand.
• Showcase your writing across diverse platforms and publications.
• Be part of a creative team that values authentic storytelling and originality.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund
• Work from home

Work Location: In person