Content Writer

If you're a passionate storyteller, love crafting writing piece with reader as a priority, and have a curious mind-set, then we're looking for you.

If you nodded your head in affirmation, we would like to extend you an offer to be a part of one of the toughest marketing campaigns where you try to persuade some of the finest brain of this planet through your creativity and ingenuity.

As a marketing associate, you will be responsible for understanding customer behaviour, moulding content into campaigns they would love, and finding and using the channels to distribute them far and wide to generate results for GreyB.

If you give the above paragraph a thought, you will find that we aren’t looking for a “writer”. Writing is going to play a big part, and you have to be good at it. However, besides writing you have to become good at understanding human psychology, improvisation, on the fly innovation, and knack to solve problems.

In essence, this is your chance to put your writing skills + creativity + ingenuity + knowledge of how people behave into test.

What are the qualities we are looking for?The candidate we are looking for would have an ideal mix of the following qualities:

· Good Collaborator: You should have skills to get along with people senior as well as junior to you,
and quirks for asking good questions like an investigation journalist so that you get into heart of the information. This isn’t going to be a role where you work in isolation.· Ultra-fast learner – You should have knacks to become a mini expert on a new concept within matter of few days.
· Genuinely Ultra Curious: We are looking for someone who is so curious that we have to stop
him/her from asking questions.· Creative Thinker: Marketing without creativity is noise. Period.
· Problem Solver: You should know how to improvise under time and resource constraints. A flair for innovation and touch of creativity will help you – read the previous bullet point again.
· Self-Learner: We will train you hard – this is given. Thus, we demand you to be someone who is trainable. However, we have an even bigger ask – we want you to be a self-learner as well. If you are someone who depends totally on your seniors to train you, you will always feel like a 150cc bike rider chasing a 250cc rider. You are only going to trail behind. If you are that kind of person, please don’t apply as we will find it out and reject you. Save yourself some pain.
· Grits: Without this, you will feel lack of oxygen around you.
· Other Traits You Must Have: You are flexible and can tolerate occasional ambiguity to find a pattern in chaos. You have a positive outlook for life and you believe that nothing is out of your reach provided you put efforts and get guidance.
· And last but not the least: EMPATHY

What are the skills we are looking for?

Creative Writer: You must know the art of weaving words in a manner that they sound like music to the mind of a reader.
Great Grip on Language: You must have outstanding grip on English language including a complete command on grammar. And yes, having a rich vocabulary will make us say “Mogambo Khush hua!” Otherwise, we will say “Kya samajhkar aaye the ... ki sardar bahut khush hoga, shabashi dega?”.
A Researcher: All the great writers are/were great researchers first. You should know how to go deep, connect dots, and excavate information. You must have skills to make sense of difficult, sometimes obscure ideas.
Explain Like I’m a 5th Standard Student: Being a good researcher is half of the battle! You should know how to untangle the complexity and iron out the creases from your findings before you present it for the world to consume. If you can do this, you possess a magic.Good command over MS Office Suit: You must have a good command over MS Word, MS Excel, and MS Powerpoint. If you don’t safely eject USB drive, we don’t mind. However, if you don’t know how to use common Excel formulas or MS Word functions, we will surely mind.

Job Type: Full-time

Work Location: In person