Job
Description
Content Writer We seek a Content Writer with a PharmD background who has a strong flair for writing on medical topics tailored to healthcare professionals. The ideal candidate should be well-versed in medical terminologies, possess exceptional research skills, and be updated on the latest developments in patient care. Roles & Responsibilities: Collaborate with the content team to create meaningful, plagiarism-free, and SEO-optimized content for blogs, news articles, websites, emails, and printed collateral. Develop content strategies that resonate with healthcare professionals, including branding messaging, social media posts, and content marketing plans. Research, outline, and write high-quality, accurate content about various medical and healthcare topics. Create content for various platforms, including blogs, articles, newsletters, social media, press releases, explainer videos, and corporate collateral. Stay informed on industry trends, advancements in patient care, and technologies relevant to medical content and content marketing strategies. Apply SEO best practices to ensure all content is optimized for search engines and aligned with marketing performance metrics. Work closely with SEO teams to produce content that is both engaging and search-engine friendly. Manage content publishing on WordPress and other content management systems. Write compelling ad copies, taglines, and promotional materials. Ensure all content is structured, engaging, and tailored to the target audience, particularly healthcare professionals. Maintain a tone and vocabulary suitable for a US-based audience. Produce error-free content that adheres to the company’s style guidelines and the 4Cs of communication: Clarity, Content, Consistency, and Connection. Research organizations and societies to assist with grant applications and related content for medical conferences. Collaborate effectively with co-workers across all teams to ensure cohesive content creation. Qualifications: A PharmD degree with a strong background in medical content writing. Exceptional written and verbal communication skills. Strong organizational skills with the ability to manage multiple projects and deadlines. Familiarity with SEO best practices and digital marketing strategies. Experience with WordPress and other content management systems. A keen eye for detail and a commitment to producing high-quality, accurate content. Show more Show less
