Content Writer

Cityvibes is a premium men’s ethnic and wedding wear brand, specializing in Sherwanis, Indo-Western outfits, Kurta Pajamas, Blazers, and more. With a strong retail presence across Rajasthan & MP, and a growing digital footprint, we are on a mission to make men’s traditional fashion more stylish, accessible, and memorable.

Key Responsibilities

• Content Creation:
• Write clear, engaging, and SEO-friendly content for website pages, product descriptions, blogs, landing pages, and social media.
• Craft compelling ad copies for Meta, Google, and other campaigns.
• Create Pinterest, YouTube, and WhatsApp content that connects with target audiences.
• Brand Storytelling:
• Develop creative, brand-aligned narratives that highlight Cityvibes’ fashion collections.
• Write campaign-based content for seasonal launches, festivals, and wedding seasons.
• SEO & Optimization:
• Research trending keywords and incorporate them into blogs, product pages, and website copy.
• Optimize content for readability, search ranking, and conversions.
• Social Media & Engagement:
• Collaborate with the social media team (JaipurSocial) to deliver captions, hashtags, and content ideas.
• Write creative scripts and copy for reels, shorts, and YouTube videos.
• Cross-functional Coordination:
• Work closely with digital marketing, design, and product teams to understand business goals and translate them into impactful content.
• Maintain content calendars, ensuring consistency across all channels.

Key Requirements

• Bachelor’s degree in English, Journalism, Marketing, Mass Communication, or related field.
• 1–3 years of experience in content writing (preferably in fashion, lifestyle, or e-commerce).
• Excellent command of written English with strong grammar, vocabulary, and storytelling skills.
• Knowledge of SEO, keyword research tools, and content optimization techniques.
• Creative flair with the ability to write in different tones—professional, conversational, witty, and emotional.
• Familiarity with WordPress/Shopify CMS, Pinterest, YouTube, and social media platforms is a plus.

Job Type: Full-time

Pay: ₹22,000.00 - ₹30,000.00 per month

Work Location: In person