Content Marketing Executive

As a Content Marketing Executive at our IT/EdTech company based in Indore, India, you will play a crucial role in planning, creating, and managing engaging content to support brand growth, increase audience engagement, and drive lead generation efforts. Your primary responsibilities will include developing and executing content marketing strategies in line with company objectives, producing high-quality SEO-friendly content for various platforms such as websites, blogs, social media, and email campaigns. You will also be expected to conduct research to create original and relevant content on industry trends, collaborate with design, SEO, and marketing teams for impactful campaigns, monitor content performance using analytics tools, and optimize content for better results. Additionally, you will be involved in repurposing content into different formats like infographics, videos, and carousels while maintaining brand voice and ensuring content accuracy across all channels. To qualify for this role, you should hold a Bachelor's degree in Marketing, Communications, Journalism, or a related field, along with a minimum of 2 years of experience in content creation, digital marketing, or a similar role. Strong written and verbal communication skills in English, understanding of SEO principles, keyword optimization, and experience with social media management tools and content analytics are essential requirements. Preferred skills for this position include basic knowledge of graphic design tools like Canva, Adobe Photoshop, understanding of paid social media campaigns, the ability to write video scripts, and familiarity with basic editing tools. If you are a creative and detail-oriented professional with a passion for content marketing, we invite you to join our team and contribute to our company's success.,