Consultant Marketing- Presales

Consultant Marketing- Presales

Key Responsibilities

• Collaborative Solutioning

  : Work closely with the sales and technical teams to understand customer requirements, craft solutions, and present them in a way that resonates with potential clients.

• Presales Support

  : Assist in the preparation of compelling sales presentations, product demonstrations, and proposals that align with the client's business goals and technical environment.

• Client Interaction

  : Engage with potential customers to discuss their needs, demonstrate the value of our products and services, and address any concerns.

• Market Research & Analysis

  : Stay up-to-date with industry trends, competitor offerings, and market dynamics to help position our products effectively in the marketplace.

• Lead Qualification

  : Assist in qualifying inbound leads, including conducting initial assessments and defining project scope and requirements.

• Sales Enablement

  : Create sales collateral, technical documents, and case studies that help the sales team close deals faster.

• Product Knowledge

  : Maintain a deep understanding of our products/services and effectively communicate their benefits, differentiators, and value propositions.

• Proposal Development

  : Collaborate with the proposal team to prepare technical and commercial proposals, ensuring they meet customer expectations.

• Customer Feedback

  : Gather customer feedback and insights to help refine sales approaches and product development.

Key Requirements

• Experience

  : 2 years in presales, technical marketing, or sales support within the IT services or product space.

• Education

  : Bachelor's degree in Marketing, Business, Information Technology, or related field.

• Technical Proficiency

  : Strong understanding of IT products and services, including software solutions, cloud platforms, cybersecurity, or enterprise systems.

• Communication Skills

  : Excellent written and verbal communication skills with the ability to present complex technical information to non-technical audiences.

• Presentation & Demonstration

  : Proficient in creating and delivering product demos, presentations, and proposals.

• Problem-Solving

  : Strong analytical and problem-solving skills to address customer needs and tailor solutions accordingly.

• Customer-Centric Approach

  : Focused on delivering value and building relationships with clients through consultation and solution-based selling.

• Tools & Platforms

  : Familiarity with CRM tools (e.g., Salesforce, HubSpot), MS Office Suite, and other presales support tools.

Preferred Skills

• Experience with Demo Tools

  : Familiarity with presales demo tools like Tableau, Power BI, etc.

• Industry Knowledge

  : Knowledge of IT services industry trends and customer pain points in technology adoption and digital transformation.