Category/Brand Manager

Job Description

Singapuraship Produce (I) Pvt ltd is looking for Category/Brand Manager to join our dynamic team and embark on a rewarding career journey. Conducting market research to understand consumer behavior, preferences, and trends, and using insights to inform brand strategy. Developing and implementing marketing plans, including advertising, promotions, events, and digital marketing campaigns. Collaborating with cross - functional teams, including product development, sales, and design, to ensure that all elements of the brand are aligned and consistent. Building and maintaining strong relationships with key stakeholders, including customers, suppliers, and partners. Monitoring and analyzing brand performance, including sales, market share, and customer feedback, and making recommendations for improvement. Developing and managing brand budgets, and ensuring that marketing programs are delivered on time and within budget. Ensuring that all brand communications are consistent and in line with brand guidelines, and working with agencies to develop creative concepts and execute advertising and promotional campaigns. Excellent analytical and problem - solving skills, including the ability to analyze market data and make recommendations for improvement. Excellent presentation and negotiation skills, including the ability to present complex information clearly and effectively. Excellent communication and interpersonal skills.