Business Head (B2B/B2C)

a senior executive responsible for the overall strategy, growth, and profitability of a specific industry segment, or "vertical," within a company

Key responsibilities

• Strategy and execution

  : Defining and implementing the B2B sales strategy for the assigned vertical, ensuring it aligns with the company's broader business objectives.

• P&L management

  : Taking full ownership of the vertical's profit and loss (P&L), which includes tasks such as budgeting, forecasting revenue, managing costs, and optimizing profit margins.

• Business development

  : Identifying and pursuing new business opportunities, as well as building strong relationships with key decision-makers and high-value clients.

• Team leadership

  : Hiring, training, and mentoring a high-performing sales team, and fostering a collaborative, results-driven work environment.

• Market intelligence

  : Monitoring industry trends, competitor activities, and changes in customer demand to inform business decisions and influence product or service innovation.

• Cross-functional collaboration

  : Working closely with other departments, such as marketing, product, and services, to ensure that solutions effectively meet client needs.

Required skills and qualifications

• Educational background

  : A bachelor's degree in business, marketing, or a related field is typically required, while an MBA is often preferred.

• Experience

  : Candidates usually need extensive B2B sales experience, with many roles seeking 8 to 15+ years in a leadership position. A proven track record of managing P&L and driving profitable growth is essential.

• Leadership and management

  : Excellent leadership, communication, and people management skills are critical for guiding and motivating a team.

• Strategic and analytical thinking

  : Strong strategic planning and analytical skills are necessary for developing strategies, understanding market dynamics, and tracking performance.

• Relationship building

  : This is a relationship-oriented role that requires strong client-management, negotiation, and networking abilities.

• Technical proficiency

  : Expertise with CRM systems (e.g., Salesforce), sales analytics tools, and financial analysis is often a requirement.