Brand Strategist

Key Responsibilities

• Brand Development: Create and implement brand strategies that align with the company's goals and resonate with target audiences.
• Market Research: Conduct thorough market research to understand consumer behavior, market trends, and competitive landscape.
• Messaging and Positioning: Develop clear brand messaging and positioning strategies that differentiate the brand in the marketplace.
• Collaboration: Work closely with marketing teams, creative agencies, and other stakeholders to ensure cohesive brand communication across all platforms.
• Performance Analysis: Monitor and analyze the effectiveness of branding strategies and campaigns, making adjustments as necessary to optimize results.

Required Skills and Qualifications

• Experience: A background in marketing, communications, or a related field, with several years of experience in brand management or strategy.
• Education: A bachelor’s degree in marketing, business administration, or a similar field is often preferred; a master’s degree can be advantageous.
• Creative Thinking: Strong creative and analytical skills to develop innovative branding strategies.
• Communication Skills: Excellent verbal and written communication skills to convey brand narratives effectively.
• Project Management: Ability to manage multiple projects and deadlines in a fast-paced environment.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person