Brand Marketing Manager

As a Brand Marketing Manager at our company, you will play a crucial role in leading, managing, and scaling all branding and marketing initiatives across our diverse entities. Your strategic vision and hands-on execution will be instrumental in driving the success of our brands. Here is a breakdown of your responsibilities and qualifications: Role Overview: - Develop and execute comprehensive marketing strategies and brand-building initiatives across all entities. - Oversee end-to-end execution of brand campaigns from creative brief to delivery. - Lead and mentor the marketing/creative team to ensure high-quality output, creativity, and timely execution. - Create, manage, and oversee marketing content across various platforms. - Maintain a consistent brand identity, voice, and positioning for each entity. - Collaborate with internal teams and external agencies to deliver impactful campaigns. - Establish clear processes, workflows, and KPIs to measure campaign effectiveness. - Stay updated with industry trends and competitor activity to enhance digital marketing practices. - Ensure marketing content aligns with business goals and is optimized based on feedback. Qualifications Required: - Bachelor's or Master's degree in Marketing, Business Administration, or related field. - 5-8 years of proven experience in brand marketing, preferably in professional services, finance, or education sectors. - Experience in leading cross-functional teams and managing multi-brand portfolios. - Strong understanding of digital marketing, content marketing, and social media strategies. - Excellent communication, leadership, and project management skills. - Creative thinker with strong analytical and problem-solving abilities. - Hands-on experience with marketing tools, analytics platforms, and campaign management. You will be an integral part of our team, driving the success of our brands through innovative marketing strategies and effective brand-building initiatives.,