Associate - Customer Lifecycle Management

Position :

Experience :

Location :

About Us

Unacademy is India's largest learning platform, on a mission to democratize education for every learner. What started as a YouTube channel has now transformed into a powerful education ecosystem serving millions of learners across the country. We bring together top educators, high-quality content, and innovative technology to deliver engaging learning experiences across competitive exams, professional upskilling, and foundational education. With a commitment to excellence and learner success, Unacademy is redefining how India learns - one lesson at a time.

About the Role

CLM Associate

Key Responsibilities:

• Build, execute, and manage customer lifecycle campaigns across channels such as email, push notifications, SMS, Whatsapp and in-app.
• Analyze user behavior and campaign performance to derive insights and actionable recommendations.
• Work closely with cross-functional teams such as Business, Design, Product, Analytics and other Marketing teams to ensure a seamless customer experience..
• Monitor performance metrics and share actionable insights to improve communication effectiveness.
• Contribute to improving customer engagement, retention, and reactivation strategies.

Key Requirements:

• Excellent logical reasoning

  and problem-solving skills.

• Strong written communication skills

  in both

  English & Hindi

  .
• Good understanding of

  data analysis

  , ability to interpret numbers, identify trends, and derive insights.
• Hands-on experience with

  marketing automation tools

  like WebEngage, MoEngage, or Clevertap is a strong plus.
• Ability to work in a fast-paced, collaborative environment with attention to detail.
• Basic understanding of customer segmentation, funnels, and campaign metrics is preferred.

Why Join Us

• Work closely with a high-impact Growth team.
• Opportunity to contribute directly to user engagement and retention metrics.
• Fast-paced environment with learning and ownership opportunities.