Associate Campaign Manager

Job Title: Associate Campaign ManagerLocation: GurugramJob Type: Full-timeExperience Required: 5 + years in Campaign Management or a related fieldPreference: Immediate joiners

About The Company

Creditas is an innovative FinTech Organisation that uses Machine learning and Technology to serve a simple mission- help Financial Institutions find better ways to reach andinteract with their customers.Over 15 years, we've grown to become a leading provider of CustomerEngagement Solutions to the top Financial Institutions in India.Are you a creative thinker with a passion for performance marketing We're on thelookout for a dynamic Associate Campaign Manager to take our multi-channel campaigns to the next level!In this role, you'll be the engine behind campaign executionoptimizing, analyzing, and delivering results that matter. If you thrive in a fast-paced environment, love collaborating across teams, and have a knack for turning ideas into action, we want to hear from you.

Key Responsibilities

Plan, manage, and execute marketing campaigns across different channels.Analyse campaign performance, including conversion rates, ROI, and other key metrics, toprovide actionable insights and optimize strategies.Collaborate with the creative team to ensure campaign assets are aligned with marketinggoals and brand guidelines.Work closely with internal and external stakeholders to manage timelines, deliverables, andcampaign launches.Develop and maintain detailed reports on campaign performance, identifying areas forimprovement.Stay up to date with industry trends and marketing best practices.Manage budgets and track spending for all assigned campaigns, ensuring cost-effectiveness.Troubleshoot issues and challenges related to campaigns, identifying solutions quickly toensure successful execution.

Qualifications

2+ years of experience in campaign management, or a related field.Proficiency in data analysis using Ms Excel, etc.Hands-on experience in tracking and optimizing key metrics such as CTR, CPC, CPA, andconversion rates.Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.Excellent communication, project management, and problem-solving skills.Strong attention to detail and a proactive approach to identifying opportunities forimprovement.

Preferred Qualifications

Knowledge of marketing campaigns such as SMS, RCS, WhatsApp, IVR, Email.Experience in managing large-scale marketing campaigns.Familiarity with marketing automation tools.MBA would be a plus but not mandatoryWhy Join UsOpportunity to grow in a fast-paced and innovative environment.Collaborative work culture with room for personal and professional growth.

Competitive Compensation Package And Benefits.

Skills: cpc,campaign management,key metrics,ctr