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Assistant Product Marketing Manager

2 - 4 years

5 - 8 Lacs

Mumbai Andheri east

Posted:3 months ago| Platform: Naukri logo

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Skills Required

Email marketing push notifications Clevertap webengage product development moengage CRM marketing automation customer lifecycle management

Work Mode

Work from Office

Job Type

Full Time

Job Description

Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, segmenting lists, deploying campaigns, and reporting results. Key Responsibilities: Assist in developing and executing marketing strategies for product launches and promotions. Conduct market research to analyze customer preferences, competitor trends, and industry insights. Support brand positioning, messaging, and content creation for various marketing channels (digital, print, events, etc.). Collaborate with sales, product development, and creative teams to align marketing efforts with business objectives. Track and analyze the performance of marketing campaigns, providing insights and recommendations for optimization.

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