ASO Specialist

As an ASO Specialist at Appstane Technologies, your main responsibilities will include conducting keyword research and competitor analysis, optimizing titles, descriptions, and metadata, creating keyword-rich content for app listings, managing PPC campaigns on platforms such as Apple Search Ads and Google App Campaigns, tracking metrics such as downloads, conversion rates, and retention, understanding ranking algorithms and store compliance policies, staying updated with app store guidelines, and collaborating with developers, designers, and marketers. To excel in this role, you should have experience using ASO tools like AppTweak, Sensor Tower, and Mobile Action, possess SEO knowledge specific to app stores, be familiar with app analytics tools such as Firebase and App Annie, have strong content writing and communication skills, be proficient in data analysis to derive actionable insights, and be able to optimize ad campaigns effectively. If you are passionate about app store optimization, data-driven decision-making, and staying ahead of industry trends, this position offers an exciting opportunity to contribute to the success of our apps and drive growth for our company.,