AI Creative Strategist

Key Responsibilities

• Prompt Crafting:

  Design and refine text/image prompts to generate hyper-relevant fashion visuals across categories like ethnic, western, fusion, athleisure, etc.

• Tool Testing:

  Actively test AI-powered tools (e.g., background generators, face swaps, AI stylists, image-to-video tools) for accuracy, style quality, and versatility.

• Style Curation:

  Evaluate AI outputs against fashion sensibilities such as color coordination, draping, occasion-appropriateness, and trend alignment.

• Visual QC:

  Use Photoshop (or similar tools) to enhance AI outputs and provide feedback on where manual touch-ups are needed.

• Feedback Loops:

  Provide structured insights to AI and product teams to improve model performance and style accuracy.

• Trend Spotting:

  Keep an eye on fashion trends and infuse fresh aesthetics into AI content via moodboards and reference prompts.

Requirements

• Education:

  Graduate or postgraduate from

  NIFT

  or any reputed

  fashion design institute

  preferred.

• Experience:

  3–5 years of relevant experience in the fashion domain — such as

  fashion styling, fashion design, or fashion content creation

  .

• Fashion Know-How:

  Strong understanding of silhouettes, draping, color theory, and styling principles across categories.

• Photoshop Proficiency:

  Ability to spot visual inconsistencies and fine-tune images as needed.

• Prompting Skills:

  Prior experience or curiosity to work with

  generative AI tools

  (image/video generation) is a big plus.

• Eye for Detail:

  Ability to identify what makes a look “work” (or not) for a given theme or context.

• Strong Aesthetic Judgment:

  You understand brand tonality, can adapt style to different demographics, and visualize outputs even before the AI renders them.

• Collaborative Energy:

  Work closely with content, creative, and tech teams — bonus points if you speak both

  moodboard and matrix

  .