Job
Description
As a highly skilled Senior Adobe Customer Journey Analytics (CJA) Specialist/Consultant with 5+ years of experience in digital analytics, data strategy, and customer insights, your role will involve the following responsibilities: - Lead the implementation and optimization of Adobe Customer Journey Analytics (CJA) for advanced customer insights. - Architect cross-channel customer data integrations (online, offline, CRM, call centers, etc.) to provide a 360-degree view of customer journeys. - Define customer segmentation strategies, data models, and identity resolution frameworks within Adobe CJA. - Develop advanced data visualizations, reports, and real-time dashboards for executive stakeholders. - Provide strategic recommendations based on customer behavior trends, attribution models, and predictive analytics. - Collaborate with data engineers, marketing teams, and product managers to enhance personalization strategies. - Ensure data quality, governance, and compliance with GDPR, CCPA, and other privacy regulations. - Work with Adobe Real-Time CDP, Adobe Analytics, and Adobe Experience Platform to optimize customer data pipelines. - Mentor junior analysts and contribute to best practices in customer journey analytics. Qualifications required for the role include: - 5+ years of experience in digital analytics, customer journey analysis, or marketing analytics. - Hands-on expertise in Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA). - Strong SQL skills for querying and stitching large-scale customer datasets. - Experience with identity resolution, data blending, and cross-channel analytics. - Proficiency in Adobe Analytics, Adobe Real-Time CDP, and Adobe Target. - Strong understanding of data governance, compliance, and privacy regulations. - Excellent problem-solving and communication skills with the ability to translate data into actionable insights. Preferred qualifications for the role include: - Adobe Analytics or AEP Certification (Adobe Certified Expert Customer Journey Analytics). - Experience with cloud data platforms (BigQuery, Snowflake, AWS, or Azure). - Knowledge of machine learning, predictive modeling, and AI-driven customer analytics. Please note that this is a full-time position (WFO Only) located at The Citadel, 6th floor 601-603, Opp. Star Bazaar, Adajan, Surat, Gujarat 395009. As a highly skilled Senior Adobe Customer Journey Analytics (CJA) Specialist/Consultant with 5+ years of experience in digital analytics, data strategy, and customer insights, your role will involve the following responsibilities: - Lead the implementation and optimization of Adobe Customer Journey Analytics (CJA) for advanced customer insights. - Architect cross-channel customer data integrations (online, offline, CRM, call centers, etc.) to provide a 360-degree view of customer journeys. - Define customer segmentation strategies, data models, and identity resolution frameworks within Adobe CJA. - Develop advanced data visualizations, reports, and real-time dashboards for executive stakeholders. - Provide strategic recommendations based on customer behavior trends, attribution models, and predictive analytics. - Collaborate with data engineers, marketing teams, and product managers to enhance personalization strategies. - Ensure data quality, governance, and compliance with GDPR, CCPA, and other privacy regulations. - Work with Adobe Real-Time CDP, Adobe Analytics, and Adobe Experience Platform to optimize customer data pipelines. - Mentor junior analysts and contribute to best practices in customer journey analytics. Qualifications required for the role include: - 5+ years of experience in digital analytics, customer journey analysis, or marketing analytics. - Hands-on expertise in Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA). - Strong SQL skills for querying and stitching large-scale customer datasets. - Experience with identity resolution, data blending, and cross-channel analytics. - Proficiency in Adobe Analytics, Adobe Real-Time CDP, and Adobe Target. - Strong understanding of data governance, compliance, and privacy regulations. - Excellent problem-solving and communication skills with the ability to translate data into actionable insights. Preferred qualifications for the role include: - Adobe Analytics or AEP Certification (Adobe Certified Expert Customer Journey Analytics). - Experience with cloud data platforms (BigQuery, Snowflake, AWS, or Azure). - Knowledge of machine learning, predictive modeling, and AI-driven customer analytics. Please note that this is a full-time position (WFO Only) located at The Citadel, 6th floor 601-603, Opp. Star Bazaar, Adajan, Surat, Gujarat 395009.
