Ad Operations Executive

Job Summary

We are looking for a detail-oriented and performance-driven Ad Operations Executive to manage and optimize e-commerce marketplaces advertising campaigns. The role involves end-to-end execution of sponsored ad formats, budget control, keyword and targeting optimization, performance monitoring, and reporting to ensure maximum ROI across platforms.

Key Responsibilities

• Plan, execute, and optimize e-commerce advertising campaigns across marketplaces
• Manage Sponsored Products, Sponsored Brands, Sponsored Display, and other platform-specific ad formats
• Allocate budgets effectively and ensure daily pacing across campaigns and channels
• Perform keyword research and manage keyword, product, category, and competitor ASIN/SKU targeting
• Continuously optimize campaigns to improve CTR, CVR, ROAS, and overall performance
• Monitor and analyze key performance metrics including Impressions, CTR, CPC, CVR, ROAS, ACOS, and TACOS
• Ensure pricing, offers, and inventory levels are aligned with advertising activities
• Coordinate with internal teams for creation, testing, and optimization of ad creatives
• Conduct A/B testing for ads, keywords, and creatives to improve campaign efficiency
• Prepare and share daily, weekly, and monthly performance reports with insights and recommendations
• Maintain strict control over monthly and campaign-level budgets

Required Key Knowledge & Skills

• Strong understanding of e-commerce marketplace advertising ecosystems
• Hands-on experience with Sponsored Ads formats (Products, Brands, Display)
• Proficiency in keyword research, search term analysis, and targeting optimization
• Strong knowledge of advertising performance metrics (CTR, CPC, CVR, ROAS, ACOS, TACOS)
• Ability to optimize bids, budgets, placements, and targeting for maximum ROI
• Experience in managing multi-channel and multi-campaign ad accounts
• Basic understanding of ad creatives, copy best practices, and A/B testing
• Strong data analysis and reporting skills using Excel or Google Sheets
• Ability to manage multiple SKUs and campaigns simultaneously
• Excellent analytical, communication, coordination, and problem-solving skills

Preferred Qualification-

• Freshers or candidates with

  up to 1 year of experience

  in the same field may apply
• Candidates with

  relevant internship experience

  in e-commerce advertising, digital marketing, or performance marketing are encouraged to apply

• BBA graduates

  are eligible to apply

• MBA candidates

  with specialization in

  Marketing, Digital Marketing, or Performance Marketing

  may apply

Management Trainee Duration

Stipend During the Management Training Period

Salary Package/CTC

Location