Visual Merchandiser : Clothing Retail

Job Summary:

The Visual Merchandiser is responsible for creating visually appealing, brand-aligned store displays and layouts to enhance the customer shopping experience, drive footfall, and maximize sales. This role combines creativity with commercial awareness to bring fashion collections to life across retail spaces.

Key Responsibilities:

• Store Presentation:
• Design and implement floor layouts, product displays, mannequins, and window setups based on the brand’s visual guidelines.
• Ensure merchandise is attractively and strategically placed to highlight key items and drive conversion.
• Seasonal & Campaign Execution:
• Plan and execute visual merchandising for new season launches, sales, promotions, and festive campaigns.
• Coordinate with marketing and buying teams to align display themes with current trends and inventory focus.
• Brand Consistency:
• Maintain visual identity across the store(s) in line with brand guidelines.
• Ensure all VM elements reflect current fashion trends and customer profiles.
• Stock & Display Management:
• Monitor stock levels on the floor and suggest replenishment or rotation of items to keep displays fresh and relevant.
• Collaborate with store staff for VM compliance and day-to-day upkeep.
• Training & Supervision:
• Train store teams on visual merchandising principles and product placement standards.
• Supervise the installation of displays and signage as per planograms.
• Market & Trend Analysis:
• Monitor competitor visual strategies and retail trends for inspiration and innovation.
• Provide feedback to buying teams on customer responses to displays.

Qualifications & Skills:

• Education: Diploma/Degree in Visual Merchandising, Fashion Design, Retail Management, or related field
• Experience: 2–5 years in fashion retail visual merchandising (apparel and accessories preferred)
• Skills:
• Strong sense of fashion aesthetics and color coordination
• Knowledge of store layout planning and space management
• Proficient in Adobe Creative Suite or VM planning tools (a plus)
• Attention to detail and creativity
• Good communication and coordination skills
• Ability to work under pressure and meet deadlines, including occasional early mornings/late nights for setup

Preferred Experience:

• Working with a fashion retail chain, department store, or boutique brand
• Experience in both front-window displays and in-store zoning
• Knowledge of shopper behaviour and visual storytelling in retail

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Work Location: In person