UX Motion Designer

As a UX Motion Designer at IDFC First Bank, you play a crucial role in creating elegant, intuitive, and compelling motion systems for modern banking. Your passion lies in enhancing usability, clarifying interactions, and adding personality to digital products through motion design. **Roles & Responsibilities:** - **Design & Conceptualization:** You will be responsible for creating 2D and 3D motion design concepts that enhance usability, clarify interactions, and add personality to digital products. Your role involves crafting smooth micro-interactions and dynamic transitions that resonate with the brand's voice. - **Prototyping:** You are expected to build high-quality prototypes using tools like After Effects, Figma, or Principle to effectively communicate motion and interaction concepts. - **Collaboration:** Working closely with UX/UI designers, developers, and product managers is essential to ensure seamless integration of motion into the overall product design and development process. - **Design Systems:** You will develop and maintain motion design guidelines, contributing to the design system to ensure consistency across platforms. - **User-Centric Motion:** Advocating for motion as a tool to improve usability, accessibility, and emotional engagement is a key responsibility, aligning with user research and testing insights. - **Technical Guidance:** Providing motion specs and collaborating with developers to ensure accurate implementation, optimizing for performance and scalability is part of your role. - **Innovation:** Staying updated on industry trends, tools, and techniques is crucial to ensure that motion design at IDFC First Bank remains cutting-edge. **Key Skills:** - **Technical Proficiency:** Demonstrating advanced knowledge of tools like Lottie, Rive, Spline, After Effects, Figma (advanced prototyping), PPT/Keynote (advanced animations) is essential. Familiarity with HTML/CSS animations is considered a bonus. - **Design Expertise:** Having a strong understanding of animation principles, interaction design, and user experience best practices is necessary for this role. - **Problem Solving:** Utilizing your problem-solving skills to conceptualize creative motion solutions that enhance user journeys and resolve interaction pain points is a key skill required. - **Communication Skills:** Strong communication and storytelling skills are important to articulate the "why" behind your motion designs to stakeholders. - **Portfolio:** A strong portfolio showcasing your best motion design work, including micro-interactions, transitions, and system-level animations is expected. **Experience:** 2-4 years of experience in the field of UX Motion Design.,