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5.0 - 10.0 years

6 - 15 Lacs

Hyderabad

Remote

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HCL UNICA CAMPAIGN DEVELOPER

Posted 2 weeks ago

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3 - 5 years

8 - 13 Lacs

Bengaluru

Work from Office

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Greetings from HR Central!!! We do have an Urgent Opening for One of the Leading Company for Technical CRM Specialyst role for Bangalore Location for UK Shift. Experience: 3-5 Years UK shift Work from Office Job Location: Bangalore-Looking for Local Candidates Mandatory Skills: Excellent Communication, Python,SQL,Large Data Sets,CRM Tool Notice Period: Immediate to15 Days Only. Job Description: CRM Technical Specialist CRM Department The CRM team is responsible for communications across email, mobile push and web push channels. We focus on our existing customers and manage our interactions and touchpoints to ensure that we optimise revenue generation, drive traffic to the website and app, and extend the active customer lifecycle. We also work closely with the Marketing and Product teams to ensure that any initiatives are integrated with CRM activities. Our setup is highly data driven and requires the understanding and skill set to work with large datasets, employing data science techniques to create personalised content at a 1:1 level. The candidate for this role will have to demonstrate a strong background working in this environment, and have a proven track record of striving to find technical solutions for the many projects and situations that the business encounters. Overview of role Setting up automation pipelines in Python and SQL to flow data in and out of CRM platform for reporting, personalisation and use in data warehousing (Redshift) Writing, managing, and troubleshooting template logic written in Freemarker. Building proprietary algorithms for use in CRM campaigns, targeted at improving all areas of customer lifecycle. Working with big datasets to segment audiences on a large scale. Driving innovation by planning and implementing a range of AB tests. Acting as a technical touchpoint for developer and product teams to push projects over the line. Integrating product initiatives into CRM, and performing user acceptance testing (UAT) Interacting with multiple departments, and presenting to our executive team to help them understand CRM activities and plan new initiatives. Working with third party suppliers to optimise and improve their offering. Creating alert systems and troubleshooting tools to check in on health of automated jobs running in Jenkins and CRM platform. Setting up automated reporting in Amazon Quicksight. Assisting other teams with any technical advice/information they may require. When necessary, working in JavaScript to set up Marketing and CRM tags in Adobe Launch. Training team members and working with them to make processes more efficient. Working with REST APIs to integrate CRM System with a range of technologies from third party vendors to in-house services. Contributing to discussions on future strategy, interpretation of test results, and helping resolve any major CRM issues Key skills required Strong background in SQL Experience with a programming language (preferably Python & Free marker) Understanding of REST APIs and how to utilise them Technical-savvy you cast a creative eye on all activities of the team and business and suggest new ideas and improvements Comfortable presenting and interacting with all levels of the business and able to communicate technical information in a clear and concise manner. Ability to work under pressure and meet tight deadlines. Strong attention to detail Experience working with large datasets, and able to spot and pick up on important trends Understanding of key CRM metrics on performance and deliverability If interested, please share CV to anisha@hr-central.in or call me @ +91-9562044988

Posted 2 months ago

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4 - 6 years

8 - 12 Lacs

Hyderabad, Gurgaon

Hybrid

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Primary Responsibilities: Manage BAU on UNICA Campaigns template creation - Creating new template and Unica flowchart on behalf of campaign execution team based on the new requirement Work along with both Unica ssmo team and campaign execution incase of Sailfish slowness or Unica slowness Adhoc data queries manipulation and resolution Analysing the missing responses for the campaigns which is showing in the missing steerage report using sql Data investigation and availabliltiy in Sailfish database for any new requirement submitted by the marketers using sql Support to B2B and B2C campaigns team B2b will work on the Eloqua to maintain the eloqua database for b2b campaign execution team Work on domo for list bump activity to prepare the existing eloqua contact list and new member list for the file shared by the marketers Analyzes and investigates Provides explanations and interpretations within area of expertise

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6 - 11 years

15 - 30 Lacs

Pune, Chandigarh, Mumbai (All Areas)

Work from Office

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Martech platforms such as Pega CDH, Chordiant DM, Adobe Campaign, Marketo, Salesforce MC, Unica, or other Customer Value Management (CVM) tools. Experience in Agile and SCRUM frameworks. In-depth knowledge of cloud technologies and AI applications

Posted 3 months ago

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6 - 11 years

7 - 11 Lacs

Bengaluru, Mumbai (All Areas)

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Role & responsibilities Job Description Technical Project Manager Purpose: As a Project Manager, you will help in implementing clients business vision and strategy, this position requires big-picture thinking, initiative, attention to detail, the ability to learn quickly, the capacity to handle internal and external relationships, mitigate risk, the competence to work with senior executives, and excellent soft skills. Key Responsibilities: Successful Project/ delivery management - SLA achievement and high level of customer satisfaction related to implementation, support services and managed services. Manage project initiation, create project plan and track the planned activities. At least one | end-2-end implementation experience in a large/complex project. Preferably Martech Solution - HCL, UNICA, Adobe, Saleforce, Oracle, etc. Liaison with the client key stakeholders, updates on the project status, manage escalations and issues status, drive stakeholders meetings from project/delivery prospective. Resource planning and management/ mentoring of resources who are part of the project/s and ensure a strong bonding among the team is established and a good interpersonal relationship is developed among the team members Develop processes and methods for implementation and managed services to ensure efficiency improvement in the performance of project/delivery management. Collaborate with senior management on client account management, growth and new business opportunity Ensure project cadence and governance are managed well with client and project team. Timely identification of project risks and mitigation plan at various stage of the project Requirement: Should have 6 8 years of hands on experience in project/ delivery management. Should have experience of managing complex, multi technology and application implementation, operations support services and managed services. Hands-on experience with PM tools like JIRA / MS Project Any project management-related certification (PMI -ACP / PMP / Prince 2 / PSM II, etc) is an asset Must be ready to travel on a need basis Preferred candidate profile : At least one | end-2-end implementation experience in a large/complex project. Preferably Martech Solution - HCL, UNICA, Adobe, Saleforce, Oracle, etc.

Posted 3 months ago

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