5 - 6 years
5 - 6 Lacs
Posted:2 weeks ago|
Platform:
On-site
Full Time
Job description Manage large cross channel media budgets across display channels and aim to maximize ROI on performanceoriented campaigns Work closely with account management teams to ensure accuracy in set up strategy and execution for Ensure that endtoend display campaigns are run effectively including tagging trafficking and optimization Own campaign management when necessary including bid strategy campaign trafficking implementation activation and ongoing optimization With weekly monthly and QBR insights and always looking to educate and grow account Work with the account management team to deliver reporting and campaign updates as needed Daytoday the candidate will work alongside account teams to devise and implement programmatic strategies provide insights and recommendations to improve campaign performance and make campaign changes as required Help not only plan campaigns but activate optimize campaigns on DSP platforms Keep up to date with changes within the programmatic space and identify significant trends and areas of opportunity for campaign expansion What are the requirements of the Role Minimum 5 year of experience in programmatic digital media preferably for a media agency and preferably with some level of mobile media experience Proficiency with multiple DSPs The Trade Desk DSP experience is mandatory Technical knowledge of ad servers tracking mobile measurement tool is another plus Comfortable with excel and large data sets to make analytical databased decisions
LTIMindtree Limited
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