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3 - 6 years

5 - 8 Lacs

Posted:5 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Roles and Responsibilities

  • Develop and execute trade marketing strategies to drive sales growth, brand awareness, and customer engagement.
  • Plan, organize, and execute BTL activities such as promotions, events, and product launches at retail outlets.
  • Collaborate with cross-functional teams to ensure seamless execution of trade promotion initiatives.
  • Analyze market trends and competitor activity to inform trade marketing decisions.
  • Manage budgets for trade marketing campaigns and track key performance indicators (KPIs).

Desired Candidate Profile

  • 3-6 years of experience in Trade Marketing or related field.
  • Strong understanding of BTL activation, BTL marketing, and trade promotion concepts.
  • Excellent communication skills with ability to work effectively with internal stakeholders across various functions.

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Hindustan Coca Cola Beverages (HCCB)
Hindustan Coca Cola Beverages (HCCB)

Beverages

Mumbai

Estimated 20,000+ Employees

69 Jobs

    Key People

  • Vamsi Mohan

    Managing Director
  • Puneet Bhatia

    Chief Financial Officer

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