Tech Partner - Marketing

8 - 13 years

5 - 10 Lacs

Posted:4 days ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Act as the primary technology liaison for Sales and Marketing stakeholders.
  • Understand business strategies, challenges, and priorities to co-develop a digital roadmap.
  • Translate commercial goals into technology solutions, ensuring alignment with enterprise architecture.
  • Drive the adoption and enhancement of Digital Platforms and capabilities across Sales and Marketing, including managing D2C platforms.
  • Evaluate and recommend new tools and technologies to improve lead generation, campaign performance, and sales productivity.
  • Collaborate with cross-functional teams (IT, Data, Security, Vendors) to deliver projects on time and within scope. Work with global and local teams.
  • Ensure data integrity and compliance across sales and marketing platforms.
  • Monitor KPIs and performance metrics to continuously optimize tech-enabled processes.
  • Champion change management and user adoption across the commercial organization.
  • Qualifications & Experience:

  • Bachelors degree in Information Technology, Business, or a related field; MBA is a plus.
  • 8+ years of experience in business technology, digital transformation, or IT business partnering.
  • Proven experience supporting Sales and/or Marketing functions with technology solutions.
  • Strong knowledge of Sales and marketing platforms, analytics tools, and MarTech/AdTech ecosystems.
  • Excellent communication, stakeholder management, and problem-solving skills.
  • Demonstrated ability to manage complex projects and drive business value through technology.
  • Preferred Skills:

  • Experience with customer journey mapping and personalization strategies.
  • Familiarity with B2B/B2C digital sales funnels and data-driven marketing practices.
  • Understanding of data privacy regulations (e.g., GDPR, CCPA).

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