Sr. Executive-Digital Marketing

As an integral part of the team, you will be responsible for assisting in the development of the overall digital marketing strategy. Your role will involve implementing digital marketing activities across various channels such as SEO, SEM, Social Media, Email, Mobile, and Display. Additionally, you will manage and maintain the company's owned media which includes websites, mobile apps, and email/CRM software. Your key responsibilities will include: - Managing the creation of relevant and engaging digital content for publishing on various digital platforms - Overseeing social media marketing campaigns - Handling digital advertising campaigns across platforms such as SEM, Display, Social, and Programmatic - Managing SEO campaigns - Setting up conversion, pixel, and event tracking on the website and other digital platforms - Conducting research on market trends, brand audiences, competitors, and consumer journey to drive engagements and conversions - Analyzing digital marketing analytics reports and sharing insights with the team to develop optimization plans - Staying updated on emerging digital tools, platforms, marketing trends, and technologies to share insights with the team No additional details about the company were mentioned in the job description.,