Social Media Supervisor

Role & responsibilities

Work daily in Inbound tech stack to design and execute digital marketing projects and campaigns:

• Support Campaign Execution:

   Aid in the setup of inbound marketing campaigns, including email marketing, paid social media campaigns, and webinars in their various systems.

• Assist with Data Management:

   Help gather and organize digital marketing campaign data and KPIs to support decision-making, performance tracking, and to assess campaign effectiveness.

• Assist in Email Production Process:

   Help build the layout of emails, landing pages, and graphics in HTML. Work with team members on quality review and editing process.

• Configure Marketing Automation Campaigns:

   Configure campaigns including Eloqua canvas, emails, landing pages, forms, etc.

• Develop Segmentation in Eloqua:

   Create segmentation based on criteria in WF forms.
• Support Data Clean-up: Clean up spreadsheet lists for CRM uploads for accounts, contacts, stage 0 opportunities, etc.

• Task Coordination:

   Assist with the execution of miscellaneous ad hoc tasks as needed.

• People Management & Coordination

  : Act as the primary point of contact for the Indian marketing team, ensuring smooth communication and collaboration across teams.

• Team Updates & Oversight:

   Manage updates from the Indian marketing group, ensuring alignment with broader marketing goals and timelines.

• Mentorship & Guidance:

   Provide guidance and support to team members, fostering a collaborative and productive work environment.

• Process Improvement:

   Identify opportunities to streamline workflows and improve team efficiency across global marketing operations.

Preferred candidate profile

• Bachelors Degree or equivalent work experience
• Minimum 4-5 years of experience in professional services
• Strong written and verbal communication skills
• Strong understanding of data analysis and ability to interpret marketing metrics
• Excellent project management skills and the flexibility to prioritize changing workloads
• Proficiency in Microsoft Office Suite (Word, PowerPoint but specifically in Excel) required
• Able to collaborate with remote and local team members
• Bachelor’s degrees in business, communication, marketing, or related experience
• Business-to-business (B2B) marketing experience preferred
• Experience with Customer Relationship Management (CRM) system, Eloqua and Workfront preferred
• Experience in people management or team coordination, especially in a global or cross-functional environment, is a strong plus.