Social Media Strategist/ Content creator

Canam Consultants

2 - 7 years

3 - 6 Lacs

chandigarh

Posted:12 hours ago| Platform:

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Skills Required

social media content content designing content creation social media campaigns social media marketing creative content content strategy

Work Mode

Work from Office

Job Type

Full Time

Job Description

Content Development
Create engaging and original content for blogs, social media, websites, email campaigns, and other digital platforms.
Write clear, compelling copy tailored to different audiences and platforms.
Social Media Content
Plan, write, and publish posts for platforms like Instagram, Facebook, LinkedIn, Twitter, and YouTube.
Collaborate with the design/video team to develop visual content (reels, stories, carousels).
Research & Trend Monitoring
Conduct research on industry-related topics to generate ideas and stay updated on current trends.
Incorporate trending formats, hashtags, and platform-specific styles in content.
Content Calendar Management
Assist in planning and maintaining a content calendar to ensure consistent posting.
Coordinate with marketing and design teams for timely execution.
SEO Optimization
Apply basic SEO techniques to increase content visibility (keywords, metadata, headers, etc.).
Optimize content for both search engines and users.
Audience Engagement
Monitor content performance and audience engagement.
Respond to comments and messages when required in a tone consistent with the brand.
Analytics & Reporting
Track content performance using tools like Instagram Insights, Google Analytics, or Meta Business Suite.
Provide performance reports and suggestions for improvement.
Collaboration
Work closely with graphic designers, video editors, and the marketing team.
Participate in brainstorming sessions for new campaigns and content formats.

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