Social Media Specialist

0 years

1 - 2 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Content Creation: Take high-quality photos and videos of our latest collections (Sarees, Wedding Wear, Readymades) for social media.
  • Social Media Management: Manage our Facebook, Instagram, and WhatsApp Business accounts daily.
  • Local SEO: Update store hours, photos, and respond to reviews on Google Business Profile to ensure local customers find us easily.
  • Campaign Management: Run targeted local ads for festival seasons (Deepavali, Pongal, Wedding seasons).
  • Customer Engagement: Respond to comments and inquiries promptly to convert online interest into store visits.
  • Analytics: Track which posts or ads are bringing in the most customers and report findings weekly.

Required Skills & Qualifications:

  • Proven experience in Social Media Marketing or Content Creation (Experience in retail/fashion is a plus).
  • Proficiency in tools like Canva, Capcut (for posters) and basic video editing apps (for Reels/Shorts).
  • Fluency in Tamil (written and spoken) and basic English.
  • Knowledge of Facebook/Instagram Ad Manager.
  • Strong understanding of the local Tirukoilur market and customer preferences.

Job Type: Full-time

Pay: ₹9,897.16 - ₹20,000.00 per month

Benefits:

  • Food provided

Work Location: In person

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