social media Optimization specialist

Truevital Wellness Pvt. Ltd.

0 years

1 - 2 Lacs

india

Posted:6 days ago| Platform: GlassDoor logo

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Skills Required

optimization strategies content twitter analyze report metrics engagement research schedule management hootsuite testing

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Develop, implement, and manage SMO strategies to enhance brand visibility and engagement.
Optimize content for each platform (Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, YouTube, etc.) for maximum reach and interaction.
Monitor, analyze, and report on key performance metrics (engagement, reach, clicks, conversions, etc.).
Stay updated with the latest social media trends, tools, and algorithm changes.
Collaborate with content creators, designers, and other team members to develop engaging multimedia content.
Conduct competitor and market research to identify best practices and new opportunities.
Schedule and publish posts using social media management tools (e.g., Buffer, Hootsuite, Sprout Social).
Respond to comments, messages, and mentions in a timely and professional manner.
Implement A/B testing to measure performance and optimize content strategy.
Assist in running paid social media campaigns (optional, depending on the role scope).

hr kirti - 9990856668

Job Type: Full-time

Pay: ₹13,000.00 - ₹22,000.00 per month

Benefits:

Health insurance

Work Location: In person

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