Social Media Marketing Specialist

Location:

Employment Type:

Key Responsibilities:

• Develop, implement, and manage

  social media strategies

  across platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube, etc.).
• Plan and execute

  content calendars

  , ensuring brand consistency and timely campaigns.
• Create, edit, and publish engaging

  content (posts, videos, reels, infographics, stories)

  tailored to target audiences.
• Manage and monitor

  social media pages, engagement, and followers’ growth

  .
• Run

  paid campaigns (Facebook Ads, LinkedIn Ads, Instagram Ads, Google Ads)

  to generate leads and improve brand visibility.
• Track, analyze, and report on

  performance metrics (reach, impressions, engagement, conversions)

  .
• Collaborate with the design and marketing teams to create effective campaigns aligned with business goals.
• Stay updated with the latest

  digital trends, tools, and best practices

  in social media marketing.
• Build and maintain a strong

  online employer branding

  strategy to attract talent.

Required Skills & Qualifications:

• Bachelor’s or Master’s degree in

  Marketing, Digital Marketing, or related field

  .
• 2 to 5 years of proven experience in

  Social Media Marketing / Digital Marketing

  .
• Strong knowledge of

  social media algorithms, SEO, and online branding

  .
• Hands-on experience with

  social media management tools

  (Hootsuite, Buffer, HubSpot, etc.).
• Proficiency in

  Google Analytics, Ads Manager, and reporting tools

  .
• Creative thinking with strong skills in

  content creation, copywriting, and storytelling

  .
• Good communication and presentation skills.
• Ability to work in a

  fast-paced manufacturing/exports industry environment

  .

Preferred Candidate Profile:

• Immediate joiner or with

  short notice period

  .
• Candidates located in or near

  Kharadi / Wagholi / Kesnand, Pune

  .
• Experience in

  B2B industrial or manufacturing sector

  will be an added advantage.

What We Offer:

• Opportunity to work in a

  growing Aerospace & Precision Manufacturing company

  .
• Exposure to

  international markets

  and industrial brand building.
• A collaborative and innovative work environment.
• Competitive salary as per industry standards.