Social Media Marketing Executive

We're Hiring: Social Media & Email Marketing Specialist

Location:

Type:

Experience:

About DataCouch

At DataCouch, we help organisations level up through data, AI, and cloud innovation. We're a team of passionate technologists and storytellers who thrive on transforming complex concepts into powerful narratives that connect with people.

We're now looking for a Social Media & Email Marketing Specialist who knows how to blend creativity, clarity, and curiosity to make B2B content engaging, insightful, and impactful.

The Role:

Social Media & Email Marketing Specialist

If you love crafting content that drives clicks, conversions, and conversations across LinkedIn feeds or inboxes we want to hear from you.

What You'll Do

Social Media:

• Plan and execute a strategic social media calendar aligned with product launches, events, and campaigns.
• Create and post engaging content including carousels, reels, videos, and thought-leadership pieces tailored for platforms like LinkedIn, Instagram, and Twitter/X.
• Translate complex AI, data, and tech concepts into easy-to-digest, story-led content.
• Collaborate with design and marketing teams to maintain a consistent brand voice and visual identity.
• Track and analyse social metrics to measure campaign success and optimize performance.

Email Marketing:

• Own and manage the company's email marketing campaigns, from concept to execution.
• Craft compelling subject lines, copy, and CTAs tailored to B2B audiences.
• Design, test, and send newsletters, drip campaigns, event invites, and product announcements using tools like Mailchimp, HubSpot, or similar platforms.
• Segment audiences and personalize email content to improve engagement and open rates.
• Monitor key metrics (open rates, CTRs, bounce rates) and continuously improve based on performance data.

You'll Fit Right In If You:

• Have

  24 years

  of hands-on experience in

  social media, digital content

  , or

  email marketing

  (excluding internships).
• Possess

  strong written and verbal communication skills

  , with a knack for simplifying complex tech topics.
• Are experienced in using tools like Canva, Buffer, Mailchimp, HubSpot, or similar.
• Are familiar with B2B marketing trends, especially in the tech or SaaS space.
• Stay updated on emerging trends in AI, cloud, and social media marketing.
• Are creative, detail-oriented, data-driven, and always ready to try new formats and ideas.

Why You'll Love Working Here

• Join a fast-moving team shaping the voice of AI and data innovation.
• Learn directly from industry leaders who value creativity and experimentation.
• Get ownership of campaigns and creative freedom to try bold new approaches.
• Work in a collaborative environment where tech meets storytelling.
• Opportunities for professional growth, upscaling, and meaningful contributions.