Social media manager (Consultant)

Position: Social Media Manager (Consultant)

Experience Required: 4+ years

Location: Gurugram

Engagement Type: Consultancy

About the Role

We are seeking a skilled and creative Social Media Manager (Consultant) with at least 3 years of experience in content creation, campaign management, and digital strategy. The ideal candidate will be responsible for building our online presence through engaging content, video creation, and well-structured social media strategies.

Key Responsibilities

Develop and implement effective social media strategies to align with business goals.

Create high-quality videos, reels, and graphics tailored for different platforms.

Manage day-to-day posting and scheduling of content across Instagram, LinkedIn, Facebook, YouTube, and other relevant channels.

Handle end-to-end content planning, creation, and execution.

Monitor social media trends, audience insights, and competitor activities to optimize performance.

Run paid campaigns and analyze ROI for continuous improvement.

Respond to audience queries and engage with the online community to build brand loyalty.

Track, measure, and report on performance metrics, providing actionable recommendations.

Requirements

Minimum 3 years of proven experience as a Social Media Manager/Consultant.

Strong expertise in video creation, editing, and posting across platforms.

Hands-on experience with social media management tools (Meta Business Suite, Hootsuite, Canva, Buffer, etc.).

Strong understanding of social media analytics, KPIs, and trends.

Excellent storytelling, communication, and creative thinking skills.

Ability to design, execute, and monitor strategies independently.

Preferred Qualifications

Prior experience in influencer marketing and brand collaborations.

Knowledge of digital ads, lead generation, and SEO.

Ability to multitask and deliver within tight deadlines in a fast-paced environment.