Social Media Executive ( Jewellery / Fashion Industry )

Job Summary:

We are seeking a creative and result-driven Social Media Executive & Content Creator to manage and grow our brand presence across digital platforms with a focus on the USA market. The ideal candidate should have a passion for luxury, fashion, and jewellery, with strong skills in content creation, social media management, and trend analysis.

Key Responsibilities:

• Develop and execute social media strategies tailored for the USA audience on platforms like Instagram, Facebook, Pinterest, TikTok, and LinkedIn.
• Create engaging content (photos, reels, videos, stories, blogs, and graphics) showcasing jewellery designs and brand storytelling.
• Plan and manage a monthly content calendar aligned with marketing campaigns, festive seasons, and jewellery trends in the USA.
• Monitor social media performance using analytics tools; optimize content based on insights (engagement, reach, conversions).
• Collaborate with designers, photographers, and influencers to generate high-quality content.
• Manage paid ad campaigns (Meta Ads, Google Ads) to boost reach and sales in the USA market.
• Stay updated with social media trends, competitor strategies, and jewellery/fashion industry developments in the USA.
• Handle customer engagement (queries, DMs, comments) in a professional and brand-consistent manner.
• Support email marketing and website content needs when required.

Requirements:

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field.
• 2–4 years of experience in social media management & content creation, preferably in jewellery, fashion, or luxury goods.
• Strong skills in graphic design (Canva, Photoshop), video editing (CapCut, Premiere Pro), and copywriting.
• Good understanding of the USA market trends and consumer behavior.
• Experience with paid ads and social media analytics.
• Creative eye for detail, storytelling, and brand aesthetics.
• Strong communication skills and ability to work independently.

Preferred Skills:

• Experience working with influencers & brand collaborations
• Knowledge of SEO, email marketing, and e-commerce platforms (Shopify).
• Familiarity with luxury brand positioning.

Require your portfolio

[email protected]/ 8356961605

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Provident Fund

Work Location: In person