Social Media Content Creator

3 years

3 - 0 Lacs

Posted:13 hours ago| Platform: SimplyHired logo

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Skills Required

Work Mode

On-site

Job Type

Full Time

Job Description

Job Description

Position : Content Creator – Social Media & Brand Engagement

Location: Delhi

  • About the Role:
  • We are looking for a highly creative, trend-driven Content Creator who can conceptualize, develop, and execute engaging content across major social platforms including Instagram, Facebook, YouTube, X (Twitter), and Pinterest.This role focuses on building brand recall, awareness, and engagement, rather than direct product-centric messaging. The ideal candidate should have a strong understanding of storytelling, digital behavior, and cultural trends, and will play a key role in shaping our brand’s voice and content identity online.

Key Responsibilities:

  • Content Creation & Execution
  • Plan, script, and create engaging short-form and long-form content tailored to each platform.
  • Produce Reels, stories, Shorts, graphics, and video content aligned with brand positioning.
  • Create content aimed at strengthening brand recall, relatability, engagement, and audience connection.
  • Execute impactful brand awareness campaigns across platforms to increase visibility and reach.
  • Content Strategy & Planning
  • Develop weekly and monthly content calendars.
  • Performance & Optimization
  • Track content performance metrics such as reach, engagement, impressions, and audience response.
  • Required Skills & Qualifications:
  • 1–3 years of experience in social media content creation or digital marketing.
  • Proven experience creating content for platforms such as Instagram, YouTube Shorts, Facebook, Twitter, and Pinterest.
  • Proficiency in content editing apps & tools (CapCut, InShot, Canva, Adobe Suite — preferred).
  • Understanding of social media algorithms, trends , engagement techniques and content performance strategies.

Preferred Attributes:

  • Highly creative thinker with a strong understanding of meme culture, pop culture, digital humor, and viral content behavior.
  • Comfortable appearing or directing content on camera when required.
  • Proactive, adaptable, and open to experimentation in a fast-paced environment.
  • A network of editors, meme creators, and micro-influencers.

KPIs / Performance Metrics

  • Brand Visibility & Reach Growth
  • Share Rate / Virality Score (not just likes)
  • Growth in Organic Followers
  • Engagement Rate Across Platforms
  • Performance of Brand Awareness Campaigns

Job Type: Full-time

Pay: From ₹300,000.00 per year

Work Location: In person

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