SFMC consultant

Job Title:

Location:

About the Role

Salesforce Marketing Cloud Consultant

Key Responsibilities

End-to-End Delivery

• Lead

  SFMC implementation projects

  from discovery through go-live.
• Deliver

  push, SMS, and WhatsApp notifications

  end-to-end.
• Oversee multiple projects and ensure successful client delivery.
  

Architectural Decisions

• Design

  customer journeys

  ,

  data integration strategies

  , and

  domain/IP warm-up strategies

  .
• Translate business requirements into scalable SFMC solutions.
  

Complex Journeys

• Design and implement

  complex, multi-channel customer journeys

  leveraging Journey Builder, Automation Studio, and advanced exit criteria.
• Optimize campaigns for personalization and scalability.
  

Project Operations

• Own

  timelines, scope, RAID tracking, and stakeholder sign-offs

  during project phases.
• Act as a bridge between technical teams and client stakeholders.
  

Technical Depth

• Provide solutioning expertise with

  SQL, AMPscript

  , and working knowledge of

  SSJS, HTML/CSS, and basic JavaScript

  .
• Review and guide development efforts to align with best practices.
  

Marketing Strategy & Knowledge

• Consult clients on

  audience segmentation, KPIs, campaign optimization, and marketing strategy execution

  .
• Identify opportunities to enhance customer engagement through SFMC.
  

Integration Knowledge

• Advise and oversee

  REST/SOAP integrations, API-triggered sends, and Salesforce native connectors

  .
• Ensure

  retry/rate-limit handling

  and robust integration architecture.

Required Skills & Experience

• Proven experience as an

  SFMC Consultant

  with multiple end-to-end implementations.
• Strong consulting and

  client-facing communication skills

  .
• Deep understanding of

  SFMC ecosystem, marketing automation, and integration best practices

  .
• Ability to balance

  hands-on technical depth

  with

  strategic consulting

  .

Preferred Skills

• Salesforce Marketing Cloud certification(s).
• Experience with

  enterprise-level clients and global campaigns

  .
• Exposure to

  analytics and campaign performance reporting

  .

What We Offer

• Opportunity to work with global clients and enterprise campaigns.
• A collaborative environment that values

  innovation and consulting expertise

  .
• Career growth with exposure to latest Salesforce Marketing technologies.