SEO Specialist

Job Description

you'll be part of a collaborative and innovative Global Marketing team that embraces teamwork, curiosity, and a culture of continuous learning. We value intellectual curiosity and encourage a supportive environment where everyone contributes to shaping the future of digital marketing at Resmed. Let s talk about the role This role is ideal for a digital marketer who is passionate about the evolution of search engine marketing and eager to architect the future of Resmed s SEO approach, with a particular focus on the emerging generative search experience. You will help execute the global SEO strategy by understanding our users, products, and platform, working closely with digital marketing experts and the Global SEO Lead. Your responsibilities include driving brand awareness, enhancing brand perception, and increasing search engine traffic to our digital properties. Key Responsibilities: Support the health and growth of the Organic Search channel portfolio, including quality content, technical SEO, authority building, and generative search experience. Assist in defining and executing SEO strategy roadmaps as guided by yourself, the EMEA subject matter expert, and the Global SEO Lead. Apply deep knowledge of the SEO landscape, including keyword research, content strategy, technical SEO, on-site SEO, local SEO, and staying updated on Google algorithm changes. Conduct SEO-related website quality assurance for upcoming, live, and closing campaigns. Promote and embody a culture of teamwork, collaboration, and intellectual curiosity within the team and broader organization. Let s talk about you Minimum 7 years of relevant SEO experience, including 2+ years working with Google Analytics and Google Search Console. Proven experience developing and executing SEO-related content strategies, working closely with creative and copywriting teams to meet marketing goals. Strong expertise in Technical and On-Site SEO, collaborating with IT and Web teams to implement technical changes. Hands-on experience with Local SEO platforms such as Google Business Profiles and local search aggregators. Experience working with regionalized SEO strategies tailored for different markets. Proficiency with web analytics tools including Google Analytics and Google Search Console. Familiarity with SEO tools such as Screaming Frog, SEMRUSH, and others. Prior agency-side or in-house agency experience is highly desirable.