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5.0 - 8.0 years
7 - 10 Lacs
Udaipur
Work from Office
Job_Description":" Role Overview- Key Points: 1. Full-funnelgrowth leadership : Own and drive growth engine. 2. Teammanagement: Lead specialists across various channels (paid media, SEO, socialperformance, etc.). 3. Customeracquisition and retention : Focus on driving revenue growth. 4. Cross-functionalcollaboration : Work with CMO, tech/product, category, and creativeteams. 5. Performancereporting : Present trends, strategy, and growth plans to founders andleadership. Key Responsibilities: 1. Performance Strategy & Execution : Lead paidacquisition across Google, Meta, marketplaces, and programmatic channels. 2. SEO & Organic Growth : Drive non-paid discoverability and traffic from search engines. 3. Affiliate Marketing : Build and scale affiliate partnerships. 4. CRM & Retention Channels : Focus on repeat, winback, andcart journeys through email, push, and WhatsApp. 5. Analytics & Funnel Optimization : Builddashboards, segment cohorts, run A/B tests, and improve CAC/LTV. 6. Budget Ownership : Optimize performance marketing spends for business impact. 7. Team Leadership : Manage and grow a high-performance team. 8. Cross-Functional Alignment : Collaborate with category,creative, tech, and product teams. Why This Role Matters: 1. Full-stack Ownership : Owns the revenue engine, not just one channel. 2. Visibility & Strategic Leverage : Directlyimpacts business goals, presenting to CMO and founders. 3. Room to Build : Opportunity to shape affiliate, CRM, and new-age funnels fromscratch. 4. Cross-functional Exposure : Collaborates with tech, product, design, and data teams. 5. Leadership Opportunity : Builds, mentors, and grows the growth team. A Dynamic Day: 1. Morning Routine: Reviews campaign performance, identifies areas for improvement. 2. Collaboration : Works with CRM exec on cart abandonment winback flow. 3. Landing Page Optimization : Tweaks copy and flow with product and brand teams. 4. Growth Sync: Aligns with category and SEO lead on keyword gaps and affiliateupdates. 5. Ongoing Tasks: Manages bids with performance manager, debriefs with CMO. Requirements Requirements: 1. Experience:5-8 years in performance marketing/growth, with 2+ years of team management. 2. TechnicalSkills: Hands-on understanding of: - Meta Ads - Google Ads - CRM platforms - Attribution models - Performance analytics 3. E-commerceExperience: Scaling budgets and channels in e-commerce or D2C. 4. Data-Driven:Strong analytical skills, with ability to create dashboards. 5. CreativeSkills: Ability to craft compelling messaging and improve landing pages.
Posted 1 week ago
7.0 - 12.0 years
8 - 11 Lacs
Bengaluru
Work from Office
you'll be part of a collaborative and innovative Global Marketing team that embraces teamwork, curiosity, and a culture of continuous learning. We value intellectual curiosity and encourage a supportive environment where everyone contributes to shaping the future of digital marketing at Resmed. Let s talk about the role This role is ideal for a digital marketer who is passionate about the evolution of search engine marketing and eager to architect the future of Resmed s SEO approach, with a particular focus on the emerging generative search experience. You will help execute the global SEO strategy by understanding our users, products, and platform, working closely with digital marketing experts and the Global SEO Lead. Your responsibilities include driving brand awareness, enhancing brand perception, and increasing search engine traffic to our digital properties. Key Responsibilities: Support the health and growth of the Organic Search channel portfolio, including quality content, technical SEO, authority building, and generative search experience. Assist in defining and executing SEO strategy roadmaps as guided by yourself, the EMEA subject matter expert, and the Global SEO Lead. Apply deep knowledge of the SEO landscape, including keyword research, content strategy, technical SEO, on-site SEO, local SEO, and staying updated on Google algorithm changes. Conduct SEO-related website quality assurance for upcoming, live, and closing campaigns. Promote and embody a culture of teamwork, collaboration, and intellectual curiosity within the team and broader organization. Let s talk about you Minimum 7 years of relevant SEO experience, including 2+ years working with Google Analytics and Google Search Console. Proven experience developing and executing SEO-related content strategies, working closely with creative and copywriting teams to meet marketing goals. Strong expertise in Technical and On-Site SEO, collaborating with IT and Web teams to implement technical changes. Hands-on experience with Local SEO platforms such as Google Business Profiles and local search aggregators. Experience working with regionalized SEO strategies tailored for different markets. Proficiency with web analytics tools including Google Analytics and Google Search Console. Familiarity with SEO tools such as Screaming Frog, SEMRUSH, and others. Prior agency-side or in-house agency experience is highly desirable.
Posted 3 weeks ago
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