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Haystack Analytics
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SEO Specialist

SEO Specialist

Haystack Analytics

2 - 4 years

2 - 6 Lacs

Thane

Posted:6 hours ago| Platform:

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Skills Required

digital marketing seo tools search engine optimization html seo email marketing css mailchimp search engines web maintenance javascript seo strategies marketing marketing campaigns campaigns google analytics web development web designing hubspot

Work Mode

Work from Office

Job Type

Full Time

Job Description

Position OverviewWe are on the lookout for a dynamic SEO and Website Maintenance Specialist with added expertise in Email and WhatsApp marketing. This role is designed for a tech-savvy individual who can maintain a cutting-edge online presence, manage website updates, and drive digital marketing email and whatsapp campaigns.

Key Responsibilities

Develop and implement comprehensive SEO strategies to enhance visibility and

increase website traffic.

Monitor SEO performance metrics and adjust strategies as necessary to improve

rankings.

Manage regular website content updates, including banner changes, layout

adjustments, and aesthetic enhancements.

Install and manage tracking codes, update plugins/extensions, and ensure all

technical changes perform optimally.

Collaborate with marketing and design teams to integrate SEO best practices into

content creation and website design.

Conduct extensive keyword research and competitive analysis to guide content

development.

Address and resolve issues related to website performance, layout, and

functionality.

Keep abreast of the latest SEO, web design, email marketing, and WhatsApp

marketing trends and technologies.

Optimize website content, landing pages, and paid search copy for search engines

and user experience.

Design and implement targeted email marketing campaigns to engage

subscribers and promote brand awareness.

Develop and manage WhatsApp marketing strategies to enhance customer

engagement and communication.

Analyze campaign performance across platforms and make data-driven

decisions to optimize reach and effectiveness

What We Are Looking For

Demonstrated expertise in SEO, website maintenance, and digital marketing.
In-depth understanding of search engine algorithms, ranking strategies, and SEO

tools such as Google Analytics.

Proficient in HTML, CSS, and familiarity with JavaScript and other web development

languages.

Experience with email marketing tools (e.g., Mailchimp, HubSpot) and strategies.
Knowledge of WhatsApp marketing tools and strategies to engage a diverse client

base.

Strong analytical skills to measure and improve the effectiveness of different

digital marketing strategies.

Excellent problem-solving skills and meticulous attention to detail.
Ability to manage multiple projects and adapt to changing priorities.
Strong communication skills and the ability to collaborate effectively across teams.

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