Job
Description
We are looking for an SEO Specialist who will be responsible for managing all SEO activities such as keyword strategy, content strategy, and link building to increase organic search rankings. Aissel Technologies Aissel Technologies is a Software Technology Solutions and Business Research company with offices at Hubli & Bangalore, India and Massachusetts, USA. Our enterprise-class software solutions cater to the business intelligence needs of industry leading healthcare companies globally. Job Description Responsibilities Expert in planning, developing and implementing a high-level On-Page and Off-Page SEO strategy. Profound knowledge of keyword research across different geographies, competitive analysis and international SEO best practices. Audit and optimize content for better performance in search engines as well as to drive conversions to our product Suggest ideas for improved structure, accuracy, search intent, and user experience Repurpose existing content across different channels. Set SEO performance goals and measure them using KPIs, such as organic traffic, search rankings, search engine visibility, and click-through rate Advising content team using data collected from Webmaster & Google Analytics Knowledge of Schema implementation and how to check them in the code Staying up to date with the SEO Trends and changes In-depth experience with tools such as Google Analytics, Google Console, Ahrefs, Moz, SEMRush and A/B testing tools Work with stakeholders to communicate and suggest recommendations on SEO best practices Prepare and present SEO report monthly Essential Skills Knowledge of technical and On-page SEO, SEO campaigns, Local and National SEO, Link building, Microsoft Word, Excel, and PPT Content marketing and content growth One should be a quick learner Outstanding verbal and written communication in English with interpersonal skills. Being a team player Good communication skills. Exposure handling Digital Marketing channels (Paid Search, Display/Programmatic, Paid Social, etc.) Having strong internet connectivity & a good power backup. Experience with UX writing/copywriting is an added advantage
