SEO & Google Ads Expert

Position Overview

We are seeking a highly motivated and skilled Growth Marketing Executive (SEO & Google Ads Expert) to join our dynamic team. The ideal candidate will be responsible for driving measurable growth through strategic SEO practices, performance-driven Google Ads campaigns, and data-backed marketing initiatives.

Key Responsibilities

• Develop and execute SEO strategies to improve website ranking, visibility, and organic traffic.
• Conduct thorough keyword research, competitor analysis, and on-page/off-page optimization.
• Plan, launch, and manage Google Ads campaigns (Search, Display, YouTube, Remarketing) to maximize ROI.
• Monitor, analyze, and report on campaign performance using tools like Google Analytics, Search Console, and Ads Manager.
• Optimize ad creatives, bidding strategies, and landing pages for lead generation and conversions.
• Collaborate with the content and design team to develop SEO-friendly content and marketing assets.
• Stay updated with the latest SEO, SEM, and digital marketing trends and best practices.
• Identify opportunities for growth marketing experiments (A/B testing, funnels, retargeting campaigns).
• Work closely with the sales team to generate quality leads and support overall business growth.

Requirements

• Bachelor’s degree in Marketing, Business, or related field (preferred).
• 2+ years of hands-on experience in SEO and Google Ads campaign management.
• Proven track record of driving traffic, leads, and conversions through SEO & paid ads.
• Strong knowledge of Google Ads, Google Analytics, Search Console, Tag Manager, SEMrush, Ahrefs, or similar tools.
• Excellent understanding of CPC, CPA, CTR, Quality Score, ROAS, and Conversion Tracking.
• Strong analytical, problem-solving, and reporting skills.
• Ability to work independently as well as in a collaborative environment.
• Good communication skills and a growth-oriented mindset.

Preferred Skills (Good to Have)

• Experience with Meta Ads (Facebook/Instagram) and LinkedIn Ads.
• Knowledge of content marketing and copywriting.
• Experience with marketing automation and CRM integration.

What We Offer

• Competitive salary with performance-based incentives.
• Opportunity to work with leading universities/brands and exciting growth projects.
• A learning-driven environment with career growth opportunities.
• Hybrid/Office-based working model (as applicable).

Job Type: Full-time

Pay: From ₹15,000.00 per month

Work Location: In person