Seo Executive

We are seeking a highly motivated and detail-oriented SEO Executive to join our digital marketing team. The ideal candidate will be responsible for improving the companys organic search rankings, driving website traffic & enhancing overall online visibility. You will work closely with the content, marketing, and web development teams to implement effective SEO strategies across all digital platforms.

Key Responsibilities 1. On-Page Optimization • Conduct keyword research and analysis to identify growth opportunities. • Optimize website content, meta tags, headers, URL structures, and internal linking. • Perform regular content audits and ensure SEO best practices are implemented. • Improve page load speed, mobile usability, and technical SEO elements. 2. Off-Page Optimization • Develop and execute link-building strategies to improve domain authority. • Manage outreach campaigns, guest posting, and digital PR initiatives. • Monitor backlink profile and ensure compliance with Google guidelines. 3. Technical SEO • Conduct SEO audits using tools like Ahrefs, SEMrush, or Google Search Console. • Identify and fix crawl issues, indexing problems, and site structure improvements. • Work with developers to ensure SEO-friendly website architecture. 4. Analytics & Reporting • Track, analyze, and report website performance using Google Analytics, GSC, and other tools. • Monitor keyword rankings, traffic growth, CTR, and conversion metrics. • Generate actionable insights based on data to improve SEO results. 5. Content Collaboration • Coordinate with content writers to develop SEO-friendly content. • Provide keyword insights, topic ideas, and optimization guidelines. • Ensure alignment of SEO strategy with content and marketing campaigns. 6. Competitor Analysis • Conduct competitive research to understand market trends and SEO strategies. • Identify gaps and opportunities to outperform competitors. Required Skills & Qualifications • Bachelor’s degree in Marketing, Communications, IT, or a related field. • 1–3 years of proven experience in SEO or digital marketing. • Strong understanding of search engine algorithms and ranking factors. • Proficiency with SEO tools: Google Analytics, GSC, SEMrush, Ahrefs etc. • Basic understanding of HTML/CSS and CMS platforms (WordPress, Shopify, etc.). • Excellent analytical, communication, and project management skills. • Ability to stay up-to-date with the latest SEO trends and algorithm updates. Preferred Qualifications • Experience with content marketing, social media, or PPC campaigns. • Knowledge of technical SEO and website performance optimization. • Experience in Real Estate, Travel, Hospitality SEO.