Objectives of this role Analyse market trends and development that may impact offline marketing activities. Assess alternate market research channels. Conduct research to identify emerging trends of consumers. Design, collect and analyse customer satisfaction and feedback. Execute activities to communicate business value proposition to customers. Execute brand campaigns. Execute customer loyalty plans. Forecast emerging market needs. Generate creative materials, templates and collaterals. Generate customer awareness. Implement activities that develop organisation capabilities to deliver a consistent customer experience. Implement brand communication plans. Implement brand plans. Implement innovation campaigns to drive higher customer retention and loyalty. Maintain customer acquisition and retention programmes. Monitor effectiveness of programmes. Monitor product quality, design and brand alignment. Review effectiveness of brand campaigns. Qualifications & Skills: Bachelors or Master’s degree in business, marketing, or a similar field At least 3 years of marketing experience in a similar field Proven track record of developing and executing successful marketing plans and campaigns Strong skills in analysing and solving problems Excellent oral and written communication skills
Key Responsibilities: Develop, implement, and manage PPC strategies across multiple platforms. Conduct keyword research, ad copywriting, and campaign structuring to meet performance goals. Optimize campaign performance through A/B testing, bid strategy, audience targeting, and budget adjustments. Monitor daily performance metrics and provide regular reporting on ROI, CPC, CTR, CPA, and other KPIs. Collaborate with the design and content team to create high-performing ad creatives and landing pages. Stay updated with the latest trends in PPC advertising and recommend new channels or tools. Manage relationships with third-party vendors, platforms, and agencies if applicable. Identify growth opportunities and propose data-driven experiments to improve performance. Requirements: Proven experience (6+ years) in PPC management, ideally in an agency or fast-paced in-house role. Expertise in Google Ads, Meta Ads Manager, LinkedIn Ads, and other paid platforms. Strong understanding of conversion tracking, Google Analytics, GTM, and attribution models. Experience with campaign budget management and ROI analysis. Proficient in Excel or Google Sheets for data analysis and reporting. Google Ads and/or Meta certifications are a plus. Strong analytical, organizational, and communication skills.
Key Responsibilities: Service Delivery Oversight: Manage the end-to-end delivery of services to clients/customers ensuring quality, consistency, and timeliness. Maintain and improve SLA adherence and client satisfaction. Implement best practices to enhance service delivery efficiency. Operations Management: Oversee operational workflows and continuously identify areas for process improvement. Coordinate across departments (e.g., support, engineering, sales) to ensure alignment in service execution. Manage budgets, resource allocation, and operational KPIs. Team Leadership: Lead, mentor, and develop a team of service delivery and operational staff. Conduct regular team performance reviews and provide coaching where needed. Foster a culture of accountability, collaboration, and continuous improvement. Client & Stakeholder Communication: Act as the primary point of contact for escalations or critical service issues. Build and maintain strong relationships with key clients and stakeholders. Communicate service performance updates and project statuses effectively. Reporting & Analytics: Track, analyse, and report on operational metrics and service performance. Prepare weekly/monthly dashboards and presentations for senior leadership. Use data to drive decisions and improvements. MBA or PGDM degree in Marketing, Finance, Operations Management or related field. 10+ years of experience in operations or service delivery management. Proven track record of improving service delivery processes and managing high-performing teams. Excellent organizational, leadership, and interpersonal skills. Strong analytical and problem-solving capabilities. Proficiency in tools such as Microsoft Office, CRM systems, project management software (e.g., Jira, ServiceNow, Asana). Preferred Skills: Experience with ITIL or other service management frameworks. Lean Six Sigma or PMP certification is a plus. Experience in [industry-specific knowledge, e.g., IT services, logistics, etc.
Key Responsibilities: Identify and bid on relevant projects on platforms like Upwork, Freelancer, Fiverr, Clutch, and government portals. Prepare customized proposals and respond to RFPs/RFQs with compelling content and pricing. Generate and qualify leads through research, networking, and outreach. Maintain client communication, understand requirements, and coordinate with the technical team. Track bidding activities, success ratios, and prepare weekly reports. Achieve monthly and quarterly sales targets. Requirements: Bachelors degree in IT, Business, or related field. 1- 3 years of experience in business development and bidding for IT services. Excellent written and verbal communication skills. Familiarity with IT services such as web/mobile development, SaaS, and cloud solutions. Experience using platforms like Upwork, Freelancer, LinkedIn Sales Navigator, etc. Strong negotiation and client handling skills.