Senior PPC Specialist

As a Senior PPC Specialist at our company located in Mohali, Industrial Area, Phase 8, you will be responsible for managing and optimizing paid campaigns across various platforms such as Google, Meta, Bing, and more. Your expertise in driving ROI and scaling ad performance through data-driven strategies will be crucial for this role. Key Responsibilities: - Plan, launch, and manage paid search and social media campaigns effectively. - Optimize bids, keywords, and ad creatives to maximize campaign performance. - Analyze campaign data, generate reports, and provide recommendations for improvements. - Manage budgets efficiently to achieve key performance indicators (CPC, CPA, ROAS). - Stay updated on the latest PPC trends, tools, and platform updates. - Mentor junior team members and contribute to the overall marketing strategy. Qualifications Required: - Minimum of 4 years of hands-on experience in PPC and paid media. - Proficiency in Google Ads, Facebook Ads, Meta Ads, and various Analytics tools. - Strong analytical, communication, and reporting skills are essential. - Possession of Google Ads/Meta certifications is preferred. - Demonstrated track record of managing large budgets and multi-channel campaigns successfully. In addition to the responsibilities and qualifications outlined above, you can expect growth and learning opportunities, a supportive and collaborative work culture, and flexible work options based on applicability in this full-time position. Please note that this role requires you to work on-site in Mohali, Industrial Area, Phase 8.,