Senior Marketing and Digital Manager

Senior Digital Marketing Manager

Location:

Experience:

Job Summary:

Digital Marketer

Key Responsibilities:

• Lead digital marketing strategy & execution.

• Manage 360 campaigns for leads & brand growth.

• Oversee ad budgets, track ROI, and optimize campaigns.

• Mentor juniors in the marketing team.

• Develop and execute digital marketing campaigns across platforms including

  Google Ads, Meta (Facebook/Instagram), LinkedIn

  , and other relevant channels.
• Manage

  SEO/SEM, email marketing, social media marketing

  , and

  content marketing

  strategies.
• Optimize content for the website and social media platforms for better engagement and SEO.
• Analyze and report performance of all digital marketing campaigns using tools like

  Google Analytics, Search Console, SEMrush, etc.

• Create and manage paid ad campaigns (PPC) with a focus on ROI and lead generation.
• Work with the design and content teams to generate creative assets (ads, posts, videos).
• Stay up-to-date with the latest trends and best practices in online marketing and measurement.
• Collaborate with internal teams and external agencies to manage digital projects end-to-end.

Required Skills:

• Proven experience in digital marketing (3+ years preferred).
• Strong knowledge of major digital marketing tools and platforms.
• Hands-on experience Social media marketing including

  Google Ads, Facebook Ads, YouTube, Pinterest,

  and

  SEO & AEO tools

  like Ahrefs/SEMrush/Moz.
• Influencer Collaborations & Campaign Management
• Excellent analytical skills (Google Analytics, Meta Business Suite) and experience in

  data-driven marketing

  .
• Familiarity with

  email marketing platforms

  (Mailchimp, Sendinblue, etc.).
• Knowledge of

  WordPress, HTML, or basic web tech

  is a plus.
• Good communication and teamwork skills.

Qualifications:

• Bachelors degree in Marketing, Business, Communications, or a related field.
• Certifications in Google Ads, Facebook Blueprint, or HubSpot are a plus.

Why Join Us?

• Collaborative and growth-focused work environment
• Opportunity to work with top industry professionals
• Flexible working hours and supportive team culture
• Career growth and skill development programs