Senior Manager - CPL & CPS Performance

Good day, We are currently seeking a Senior Manager for Performance (CPL & CPS) at Appraise Media. This pivotal role in our performance marketing team requires hands-on experience in overseeing cost-per-lead (CPL) and cost-per-sale (CPS) campaigns. As the Senior Manager for Delivery Performance, you will be based in Gurgaon on a full-time basis. The salary for this position ranges from 75,000 to 100,000 per month, negotiable based on experience, with an additional profit share component. Key Responsibilities: - Lead and supervise the delivery of campaigns utilizing CPL and CPS models. - Optimize performance campaigns across various web and app traffic sources. - Collaborate with publishers, affiliate partners, and internal teams to ensure prompt and high-quality lead/sale delivery. - Analyze campaign data, address issues in real-time, and enhance ROI. - Ensure adherence to client KPIs and campaign terms. Requirements: - Minimum of 3 years of experience in performance marketing, preferably in CPL/CPS. - Proficiency in affiliate marketing, tracking tools (e.g., GA, DV360, Meta Ads), and lead validation processes. - Demonstrated capability in managing delivery pipelines, troubleshooting low-quality leads, and optimizing campaigns. - Excellent communication and leadership skills. If this opportunity resonates with you or someone in your network, we welcome your response to this email. We look forward to connecting with you! Warm regards, Gautam Gupta Growth Head at Appraise Media,