Senior Facebook & Google Ads Specialist

Role Description

This is a full-time on-site role for a Senior Facebook & Google Ads Specialist based in Mumbai. The specialist will be responsible for developing and executing comprehensive advertising strategies on Facebook and Google platforms. Key tasks include managing and optimizing ad campaigns, analyzing performance metrics, conducting A/B testing, and collaborating with other marketing teams. The specialist will also track and report campaign performance to ensure the attainment of marketing goals.

Qualifications

• Proficiency in managing Facebook Ads and Google Ads campaigns with 12-15 years of experience
• Experience in campaign optimization, A/B testing, and performance analysis
• Skills in data analysis, audience targeting, and conversion rate optimization
• Strong knowledge of digital marketing concepts and advertising strategies
• Excellent written and verbal communication skills
• Ability to work collaboratively in a team environment
• At least 3-5 years of experience in digital advertising
• Bachelor&aposs degree in Marketing, Business, or a related field preferred