Senior Experiential Copywriter

As a Senior Copywriter for experiential marketing campaigns in Bengaluru, your role will involve crafting compelling narratives and engaging content that resonates with target audiences. You will collaborate closely with creative teams, strategists, and event planners to develop and execute impactful content across various platforms, ensuring alignment with campaign vision and brand guidelines. **Key Responsibilities:** - Develop and execute compelling copy for experiential marketing campaigns, including event materials and digital assets - Collaborate with creative teams and strategists to ensure alignment with campaign vision and brand guidelines - Conduct thorough research and analysis to stay updated on industry trends and target audience preferences - Adapt copy for different formats and channels, tailoring messaging to be concise, clear, and impactful - Manage multiple projects and deadlines efficiently while maintaining high-quality standards - Contribute to the development of creative concepts and strategies to enhance campaign effectiveness - Maintain a strong understanding of brand voice and guidelines, ensuring adherence to brand standards - Review and edit copy to ensure accuracy, grammatical correctness, and error-free content - Stay updated on industry trends and best practices to continuously improve skills **Qualifications:** - 5+ years of experience in copywriting with expertise in experiential marketing - Exceptional writing skills for crafting compelling and persuasive copy across various formats and channels - Strong understanding of experiential marketing and its unique challenges and opportunities - Excellent communication and collaboration skills for effective teamwork - Creative and innovative mindset for developing fresh and engaging ideas - Strong attention to detail to ensure accuracy and error-free content - Proficiency in relevant software and tools - Bachelor's degree in a related field or equivalent experience (e.g., Marketing, Communications, Journalism) In addition to the qualifications, experience with SEO and content marketing, event planning or management, social media marketing, and working with international brands or markets would be considered as bonus points.,