As a highly creative and experienced Senior Copywriter for experiential marketing campaigns in Bengaluru, your role will involve crafting compelling narratives and engaging content that resonates with target audiences. You will collaborate effectively with cross-functional teams to develop and execute content across various platforms. Your responsibilities will include: - Developing and executing compelling copy for experiential marketing campaigns, including event materials, digital assets, and other relevant materials - Collaborating with creative teams, strategists, designers, event planners, and other stakeholders to ensure alignment with campaign vision and brand guidelines - Conducting thorough research and analysis to stay updated on industry trends, target audience preferences, and competitor activities - Adapting copy for various formats and channels, tailoring messaging to be concise, clear, and impactful - Managing multiple projects and deadlines efficiently while maintaining high-quality standards - Contributing to the development of creative concepts and strategies by offering proactive ideas and insights - Maintaining a strong understanding of brand voice and guidelines, ensuring adherence to brand standards - Reviewing and editing copy to ensure accuracy, grammatical correctness, and error-free content - Staying updated on industry trends and best practices to continuously improve your skills and stay ahead of the curve Qualifications required for this role include: - 5+ years of experience in copywriting with a strong portfolio demonstrating expertise in experiential marketing - Exceptional writing skills to craft compelling, engaging, and persuasive copy for various formats and channels - Strong understanding of experiential marketing's unique challenges and opportunities - Excellent communication and collaboration skills to work effectively with cross-functional teams - Creative and innovative mindset to think outside the box and develop fresh, engaging ideas - Strong attention to detail to ensure accuracy and error-free content - Proficiency in relevant software and tools - Bachelor's degree in a related field (e.g., Marketing, Communications, Journalism) or equivalent experience Bonus Points for candidates with experience in SEO and content marketing, event planning or management, social media marketing, or working with international brands or markets.,
As a Senior Copywriter for experiential marketing campaigns in Bengaluru, your role will involve crafting compelling narratives and engaging content that resonates with target audiences. You will collaborate closely with creative teams, strategists, and event planners to develop and execute impactful content across various platforms, ensuring alignment with campaign vision and brand guidelines. **Key Responsibilities:** - Develop and execute compelling copy for experiential marketing campaigns, including event materials and digital assets - Collaborate with creative teams and strategists to ensure alignment with campaign vision and brand guidelines - Conduct thorough research and analysis to stay updated on industry trends and target audience preferences - Adapt copy for different formats and channels, tailoring messaging to be concise, clear, and impactful - Manage multiple projects and deadlines efficiently while maintaining high-quality standards - Contribute to the development of creative concepts and strategies to enhance campaign effectiveness - Maintain a strong understanding of brand voice and guidelines, ensuring adherence to brand standards - Review and edit copy to ensure accuracy, grammatical correctness, and error-free content - Stay updated on industry trends and best practices to continuously improve skills **Qualifications:** - 5+ years of experience in copywriting with expertise in experiential marketing - Exceptional writing skills for crafting compelling and persuasive copy across various formats and channels - Strong understanding of experiential marketing and its unique challenges and opportunities - Excellent communication and collaboration skills for effective teamwork - Creative and innovative mindset for developing fresh and engaging ideas - Strong attention to detail to ensure accuracy and error-free content - Proficiency in relevant software and tools - Bachelor's degree in a related field or equivalent experience (e.g., Marketing, Communications, Journalism) In addition to the qualifications, experience with SEO and content marketing, event planning or management, social media marketing, and working with international brands or markets would be considered as bonus points.,
We are seeking a highly creative and experienced Copywriter to craft compelling narratives and engaging content for our experiential marketing campaigns in Bengaluru. This role requires a strong portfolio, experience in the experiential marketing space, and the ability to collaborate effectively with cross-functional teams. Job Title: Copywriter (Experiential Marketing) Location: Bengaluru, Karnataka Job Mode: In-office 5 days/week About the Role: As a Senior Copywriter, you will be the driving force behind our experiential marketing campaigns, crafting memorable and impactful narratives that resonate with our target audiences. You will work closely with our creative team, strategists, and event planners to develop and execute engaging content across various platforms, from event materials to digital assets. Responsibilities : Develop and execute compelling copy for experiential marketing campaigns: This includes event materials (invitations, signage, programs), digital assets (website copy, social media posts, email campaigns), and other relevant materials. Collaborate with creative teams and strategists: Partner with designers, event planners, and other stakeholders to ensure that all copy aligns with the overall campaign vision and brand guidelines. Conduct thorough research and analysis: Stay up-to-date on industry trends, target audience preferences, and competitor activities to ensure that all copy is relevant, engaging, and effective. Adapt copy for various formats and channels: Tailor messaging for different platforms, ensuring that all copy is concise, clear, and impactful. Manage multiple projects and deadlines: Work efficiently and effectively to meet tight deadlines while maintaining high-quality standards. Contribute to the development of creative concepts and strategies: Proactively offer ideas and insights to enhance the overall effectiveness of our campaigns. Maintain a strong understanding of brand voice and guidelines: Ensure that all copy adheres to our brand standards and messaging. Review and edit copy: Ensure that all copy is accurate, grammatically correct, and free of errors. Stay up-to-date on industry trends and best practices: Continuously learn and improve your skills to stay ahead of the curve. Qualifications : Proven experience: 3+ years of experience in copywriting, with a strong portfolio demonstrating expertise in experiential marketing. Exceptional writing skills: Ability to craft compelling, engaging, and persuasive copy for a variety of formats and channels. Strong understanding of experiential marketing: Knowledge of the unique challenges and opportunities of experiential marketing. Excellent communication and collaboration skills: Ability to work effectively with cross-functional teams and stakeholders. Creative and innovative mindset: Ability to think outside the box and develop fresh, engaging ideas. Strong attention to detail: Ability to ensure that all copy is accurate and error-free. Proficient in relevant software: Familiarity with industry-standard software and tools. Bachelor's degree in a related field: (e.g., Marketing, Communications, Journalism) or equivalent experience. Bonus Points: Experience with SEO and content marketing. Experience with event planning or event management. Experience with social media marketing. Experience working with international brands or markets.