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Senior Executive -Diabetes therapy -International Marketing

Senior Executive -Diabetes therapy -International Marketing

Hetero

3 - 6 years

2 - 5 Lacs

Hyderabad

Posted:2 weeks ago| Platform:

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Skills Required

pharmaceutical biotechnology equipment qualification upstream insulin data validation downstream processing market research mammalian cell culture sales hplc healthcare marketing pharmaceutical sales international marketing quality assurance

Work Mode

Work from Office

Job Type

Full Time

Job Description

Therapy expertise: Antidiabetics, preferably modern non-insulin antidiabeticdrugs like DPP4i, GLP1-RAs, SGLT2i etc.

Key Responsibilities:

1. Brand Execution Market Adaptation

Assist in implementing brand positioning and messaging for the Cardiac therapy portfolio, aligning with global guidelines.
Conduct market research to understand therapy trends and competitive landscape.
Adapt global marketing strategies for local markets while ensuring compliance and accuracy.

2. Promotional Campaign Development

Support the creation of marketing collaterals such as brochures, flyers, digital assets, and promotional materials.
Coordinate with creative teams to develop high-quality campaigns.
Assist in executing HCP and patient communication strategies to drive awareness and adoption.

3. Business Region Support Training

Work closely with regional marketing sales teams to support local execution of marketing plans.
Assist in developing product training decks in collaboration with the medical team.
Gather market insights and customer feedback to refine marketing approaches.

5. Cross-Functional Coordination

Collaborate with Creative, Medical, and Regulatory teams to ensure seamless execution of marketing initiatives.
Support new product launches and assist in lifecycle management activities.
Align with regional and country-level teams to execute international marketing efforts effectively.

6. New Launch Responsibilities

Support execution of launch campaigns, assist in sales team enablement,coordinate HCP engagement, adapt marketing materials gather marketfeedback for evolving Antidiabetic Therapies.

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