Senior Digital Marketing Specialist

5 - 10 years

10 - 18 Lacs

Posted:3 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

 
  • Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, content marketing, email marketing, and analytics.
  • Lead and manage digital campaigns from ideation to execution, ensuring alignment with business objectives.
  • Analyze market trends, competitor activities, and campaign performance to identify opportunities for optimization and growth.
  • Collaborate with sales, product, and content teams to ensure consistent messaging and maximize impact.
  • Implement and manage marketing automation tools and CRM systems.
  • Provide strategic insights and recommendations based on data-driven analysis.

Requirements:

  • 5+ years of experience in digital marketing, with a strong portfolio of successful campaigns.
  • Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
  • Proficient in Google Analytics, Google Ads, social media analytics platforms, and marketing automation tools.
  • Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
  • Strong communication and interpersonal skills.
  • Self-motivated, highly organized, and able to work independently in a remote environment.

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