Senior Digital Marketing Executive

You should have proven experience in digital marketing with at least 1 year of hands-on experience. You must possess SEO expertise to enhance our website's organic reach and search engine ranking. Market Research Industry experience is required for this role. Strong proficiency in Social Media Marketing is essential to effectively engage with our audience on various platforms. Experience in Email Marketing is necessary for campaign creation, execution, and analysis. You should be competent in using Google Analytics to track and report website traffic metrics. Skills in Content Marketing are important to develop compelling marketing content tailored to our audience. Ability to execute data-driven marketing strategies is crucial for effective decision-making and planning. Experience working with Marketing Automation Tools to streamline marketing processes is preferred. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to increase brand awareness and generate leads. You will manage and optimize company presence on various social media platforms, ensuring engagement and consistency. Conducting SEO audits and providing recommendations to improve website visibility and rankings will be part of your responsibilities. You will plan, execute, and analyze email marketing campaigns to drive customer acquisition and retention. Utilizing Google Analytics to monitor and report on website performance and campaign outcomes is a key aspect of your role. Creating and managing PPC campaigns to maximize performance and budget efficiency is also part of your duties. Collaborating with the content team to produce high-quality, engaging marketing materials is essential. Leveraging data-driven insights to refine marketing tactics and strategies for better results will be expected from you. Identifying and adopting new digital marketing trends and technologies to enhance marketing effectiveness is a continuous effort in this role.,